About Us


Karen R. Herrera, MSN, RN

Owner and Nurse Injector
Karen Herrera, RN attended undergrad and graduated from University of Texas Health Science Center at San Antonio with a Bachelor’s Degree in Respiratory Care and worked as a respiratory therapist for 10 years. She eventually found her way to the Bay Area and enrolled in a nursing program at Samuel Merritt University in Oakland, CA, where she would receive a Master's in Nursing. She worked as an RN in an infusion clinic with a research team in treating pediatric patients with rare genetic diseases. She eventually switched to case management where she helped patients and their families navigate the complex health care system and coordinate care for before, during, and after a hospitalization. She started to missed the hands-on, face-to-face patient care aspect but wanted to pursue a path in a "happier" specialty. She enrolled in a Botox/Dermal Filler class and found that’s when she found her calling. She is now certified in administering neurotoxins and dermal fillers by the American Academy of Facial Esthetics (AAFE) and the American Academy of Procedural Medicine (AAOPM). She was also trained on the use of Platelet Rich Fibrin (PRF) by Dr. Richard Miron and Dr. Catherine Davies, world renowned researchers and educators, on the use PRF in facial esthetics.

Karen is happily married and am the proud mother of 2 teenage boys. In her free time she enjoys exercising, hiking, watching movies, and spending time with family and friends.

Farshid Etaee, MD

Dr. Farshid Etaee, MD is a distinguished physician specializing in internal medicine, cosmetology, and dermatology. He holds various roles, including Interventional Vein Specialist, Aesthetic Physician, Hair Transplant Surgeon, Internist, Principal Investigator, Medical Director, and Adjunct Faculty. Dr. Etaee's interest in cosmetology began during his early experiences at Hamadan University in Iran, leading him to establish a cosmetic/family medicine practice where he offered a wide range of dermatologic-cosmetic procedures.

Throughout his career, Dr. Etaee has continued to enhance his skills, completing his residency at Texas Tech University and Yale-New Haven Hospital, as well as gaining experience at Harvard Dermatology and Stanford Dermatology, and through international exposures in Iran, Turkey, and Europe. His expertise encompasses both surgical and non-surgical procedures, including thread facelifts, fat transfers, submandibular liposuction, buccal fat removal, dimpleplasty, various laser treatments, HIFU, PRF/PRP, and FUE/FUT hair transplants, among others.

With a significant research background, including over 50 publications and presentations at over 35 national and international conferences, as well as involvement as a Global Burden of Diseases Collaborator, editorial board member for four journals, and principal investigator at Clinical Research of California, Dr. Etaee is committed to impactful research and mentorship in the United States. Currently, he serves as Adjunct Faculty / Instructor at the American Canadian School of Medicine and works as an Interventional Vein Specialist at USA Vein Clinics.

Dr. Farshid Etaee's leadership roles in medical settings and dedication to providing comprehensive aesthetic care underscore his potential to make a substantial impact in the field of aesthetics.

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